flyTrap interactive, san diego, ca 92064, 858-486-8134
user experience, information architecture, and interactive design

website design an development

We get it!

  • It's simple, really. Your customers want you to understand them.
  • To know what they want — and deliver it how and when they need it.
  • flyTrap interactive gets it. Leading companies look to fTi to understand their customers and design their user experience.
specializing in:
web-based applications
complex information systems
corporate sites / intranets
dashboards & data visualization
web 2.0 social sites
content management systems

Verizon Communications

Verizon logo

Information Architecture, Interaction Design, Copywriting

Verizon Communications 15,000 customers a week register their High Speed Internet service with Verizon. Failure of UX can mean the loss of a customer. After evaluating business goals, web metrics and initiating usability studies, fTi provided user experience design for the HSI installation CD, quickstart guide, and Verizon's registration site - as well as the more complicated pieces of the residential and small business customer account management sites.

Check out more of our work.


Structures of Information — watch this space for our new blog on the presentation and acquisition of information.


Kevin Cornwall
flyTrap interactive
user experience design and information architecture —
consulting, contract, freelance
13628 Putney Road
San Diego, CA 92064
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